Digital Creative Direction + Design

Interactive Experiences

Series of four interactive experiences that utilize video and take the viewer through a customer’s healthcare journey. Each video in an experience would pause, and allow the viewer to click/tap on an option to advance the story in the direction they wanted it go. As the viewer made choices the experience stored their selection and played the video that corresponded with their choices, ensuring that previous selections were reflected through out the experience.

I also make a much-celebrated cameo in one of the experiences.

interactive video diagram
Example of a choice the viewer can make, which introduces or removes a character from the experience.
my cameo in this video
Cameo appearance